The Benefits of Commercial Printing

Despite living in a modern world constantly centered around digital media, the print industry is more alive than ever. Digital exhaustion is a common event which lends some people to find appeal in more traditional print media. Industries like modeling, advertising, or packaged foods still rely heavily on printing companies to produce their marketing or portfolio materials.

Whether your company is creating striking ad campaigns, packaging prints, or catalogs, the quality of the printed material must meet the highest industry standards. This is where a commercial print company like Color Consulting comes in. We specialize in producing superior commercial prints using methods like offset printing, professional retouching, and fine art printing to ensure that every project exceeds your company’s expectations. Dive into why choosing a commercial printing company is the go-to solution for your company’s printing needs and how it outperforms other methods in terms of precision and volume.

What is Commercial Printing?

Commercial printing is for businesses and non-profit organizations which need to produce large volumes of printed materials. Using custom formatting and finishes, high-quality presses, and professional color proofing, we are able to mass produce orders of over 1,000 copies with ease. This saves you time, money, and stress when trying to produce accurate prints.

Which Industries use Print?

A variety of industries still utilize and rely on print. Check out a list below of industries who need commercial printing to make their business grow, communicate with customers and other companies, or provide productivity and efficiency. Also, view our clients to see who we’ve worked with!

Offset Printing for Precise, Large Volume Printing

For businesses or nonprofits with large-volume print needs, offset printing is the best route to take for high quality, vibrant prints. Offset printing involves transferring ink from a plate to a rubber blanket, and then onto the printing surface, ensuring sharp and vibrant outputs every time. This makes it perfect for printing high-resolution photos and detailed graphics. Offset presses can also handle a wide range of Pantone colors, ensuring that your branding is perfectly reproduced.

Applications of Offset Printing

Retouching for Photo Enhancement

For many industries, especially modeling and advertising, digital images need to be retouched to perfection before going to print. At Color Consulting, we don’t just print your images—we enhance them through our professional retouching services to ensure they look flawless in the final print. Our team of retouchers work meticulously to enhance the finest detail of every image, ensuring that skin tones, textures, and lighting are perfectly balanced. Retouching also ensures that images are print-ready for any format, whether it’s a glossy portfolio, large billboard, or intricate magazine layout.

Applications of Retouching

Fine Art Printing for Museums Quality Prints

For museums, galleries, and high-end creative agencies, fine art printing or glicée is the best choice for accurately reproducing artwork or creating limited-edition pieces. Fine art printing captures the subtlest nuances of original artwork, from intricate brushstrokes to delicate color gradients. Commercial printers work with specialty substrates such as canvas, textured paper, and metallic finishes, allowing for creative flexibility in your prints. Utilizing a commercial print company who is knowledgeable in the glicée printing process will give you high quality prints which last for decades without fading or degrading.

Applications of Fine Art Printing

Common Commercial Printing Terms

Understanding terms used in commercial printing will help you communicate more effectively with your printer and make informed decisions about your project, ensuring that the final printed materials meet your highest expectations. Here are some key industry terms that are commonly used in the commercial printing world:

Giclée Printing: A type of fine art printing process that uses high-end inkjet printers to produce highly detailed prints.

Bleed: The area of a printed piece that extends beyond the edge of the page to ensure that the final product has no unprinted edges after trimming.

Pantone Matching System (PMS): A standardized color reproduction system that ensures color consistency across different print jobs and materials. This system is especially useful for maintaining consistent branding in printed materials.

Substrate: The material onto which the design or artwork is printed. Common substrates in commercial printing include paper, canvas, vinyl, fabric, and more.

Die Cutting: A finishing process where custom shapes are cut from printed materials using a special die. This technique is often used to create unique shapes for brochures, business cards, and packaging to make them stand out visually.

UV Coating: A glossy, protective coating applied to printed materials to enhance durability and visual appeal. UV coating adds a high-shine finish, making colors more vibrant and protecting prints from damage, fingerprints, and fading.

Archival Inks: Inks designed to be resistant to fading and deterioration over time.

CMYK Color Model: A color model used in commercial printing that stands for Cyan, Magenta, Yellow, and Black. These four ink colors are combined in various proportions to produce a wide range of colors in print. CMYK is the industry standard for full-color printing.

Elevate Your Brand’s Impact with a Commercial Printing Company like Us!

Commercial printing offers significant advantages for businesses and organizations that require high-quality, large-scale print solutions. At Color Consulting, we combine cutting-edge printing technology with years of expertise in commercial printing to deliver superior results tailored to your business’s unique needs. Our dedication to detail and quality makes us the elite partner for companies that refuse to settle for anything less than the best.

Serving you in New York City and Around the Globe

We work with companies in a variety of industries not only from New York City, but from all over the globe! We are excited for you to choose Color Consulting as your commercial print partner. Please contact us via phone, email, or simply fill out our form to get started!